There’s me, doing what I do best. Eating.

But copy is a close second. I’ve worked in agencies for the last decade, starting on the media side of the business in programmatic, paid social and paid search. I ditched a life of spreadsheets, data and excel for the crisp, clean canvas of a Word doc.

My time in media help understand things like audience, targeting, ad tech and math - all of which I still use to be a more thoughtful, breakthrough creative.

Since pivoting to the creative side, I’ve been a key contributor to award winning work (The Drum, Campaign US, National ADDYs, One Show, Indie Agency News) and lots of other work that may not have won awards.